Early 1900s Comfort Soad Advertising Button

July 21, 2011

If the fellow on this button looks a little familiar it might be because this is the type of character on which Mad Magazine’s Alfred E. Neuman was based.

From Wikipedia

Neuman’s precise origin is shrouded in mystery and may never be fully known. Printed likenesses can be traced back to the 19th century, such as The Yellow Kid, the 1890s character from Richard F. Outcault’s strip, Hogan’s Alley.